Chair of Technology Marketing
We are thrilled to announce that our very own PhD candidate, Daniel Schoess, has been honored with the EHI Retail Science Award.
Groundbreaking research project aims to transform retail analytics through multimodal AI innovation.
In collaboration with the N9 House of Innovation, we launched Switzerlands national initiative on exploring when, how, and why AI technologies affect business and society.
The Center for AI Value aims to bridge the gap between AI research and practical implementation, focusing on unlocking economic potential across industries.
ETH Zurich invited 25 Scholars for a first Scientific Exchange on Mixed Reality Applications between August 29th and 31st.
We explore how to market innovations and how technologies transform relations between organizations and stakeholders.
We are committed to teaching a wide range of marketing and technology-related topics at all levels.
In addition to the research carried out directly by the group, we are organized in several specialized labs and centers.